Zealr was built by a seasoned sales representative who aspired to make sales more efficient and effective in the age of social media. The founder of Zealr recognized that traditional email campaigns were often being ignored. To stand out from the crowd, he knew that marketing and sales processes needed to get in front of their customers, not trail behind in the fray.

Zealr is dedicated to enabling sales relationships in a new era of communication. Zealr allows individual sales teams the ability to target contacts using the social media channel of their choice. No longer reliant on marketing to provide dated lists or push out generic messages, individual sales reps can leverage their own networks, choosing specific content, contacts, and medium.

Zealr is fully integrated with most common social media networks and productivity tools to enable efficient and effective workflow. Zealr is able to integrate contacts from address books, first level social media contacts, and CRM databases. With this, users can customize and send marketing messages via email, social media as a status update, group message, blog entry, InMail communication, text, or CRM activity sync.

Despite its complex integration, Zealr is surprisingly simple to use and leverage. With drag and drop messaging, communication is facile and intuitively organized. Available on Web, mobile, and OS, Zealr enables communication at any time. By linking with SalesForce and other third part reporting technologies, Zealr provides analytics and insight back to sales, marketing, and management in real time.